Empower sales consultants with holistic knowledge so they can offer the right product and the right service to the customer.
In-store sales service is more than just explaining product features to the customer. It's a process of collaboratively evaluating suitable options by understanding the customer's living space, usage needs, budget, aesthetic preferences, delivery expectations, and previous shopping experiences.
Minerva enables sales consultants to access customer history, open offers and orders, product information, store and network stock, prices, campaigns, delivery options, and after-sales services from the same work environment, within the scope of customer permissions and authorizations.
Core skills of consulting sales
Customer search, new customer registration, and duplicate registration checks.
Managing customer preferences, addresses, measurements, notes, and permissions.
Viewing past purchases, favorites, offers, orders, returns, and service records.
Recording the need, intended use, budget, and expected timeframe.
Product search, comparison, and alternative product suggestions.
Offering options for fabric, color, material, module, and size.
Team, accessory and complementary product recommendations.
Control of stock, production, and delivery options outside of the store.
Sharing samples, catalogs, visuals, technical documents, and maintenance information.
Creating an offer, appointment, task, or follow-up activity from the meeting.
Institutionalize the clientelizing approach.
While it's valuable for a sales consultant to know their customers, simply storing this information in personal memory doesn't ensure corporate continuity. Customer preferences and needs can be recorded with permission; this ensures service consistency even if the consultant changes or the customer visits another store.
Use artificial intelligence to assist the consultant.
Artificial intelligence can assist in summarizing product information, identifying suitable alternatives, organizing meeting notes, or generating follow-up recommendations. However, decisions regarding product suitability, pricing, delivery, and customer commitment must be validated against up-to-date ERP data and defined business rules.
Empower your sales consultant not with rote memorization, but with a trustworthy work environment that presents the customer, product, inventory, price, and service process all together.