Digital Asset Management

Manage product images, videos, technical documentation, and sales content in a controlled manner.

Digital asset management enables the centralized storage and distribution of product photos, videos, drawings, presentations, certificates, user manuals, and sales documents.

The sales team should not send customers outdated logos, invalid technical documentation, or discontinued product images. Asset release, usage rights, and validity period must be managed.

Types of entities

  • Product and lifestyle visuals
  • Video and animation
  • Technical drawing and data sheet
  • Certificate and conformity document
  • Presentation and brochure
  • Price list and catalog
  • Case study and reference
  • Contract and offer appendix

Asset metadata

  • Product and category relationship
  • Language and country
  • File type and resolution
  • Publication and effective date
  • Copyright and usage rights
  • Approval status
  • Version and change history

Sales use cases

  • Automatic addition to offer
  • Sending a secure link to the customer
  • Presentation and meeting package
  • Mobile offline content
  • Customer or industry-specific content
  • Asset utilization analytics

Broadcast control

Unapproved or expired content should be removed from sales; previously submitted documents should be traceable.

Manage digital assets not as files in shared folders, but as corporate content associated with the product and sales process, with managed versions and usage rights.

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