Product Portfolio Management focuses on identifying, evaluating, and managing the "Family" or product portfolio that a company offers and maintains.
It includes capabilities to compare product investment alternatives according to market demand, competitive pressures, macro-level cost rollups, project sales and profitability estimates, overall resource needs, status reporting (including visual dashboards), and other information and processes needed to enable a company to determine the best ideas and products in which to invest, build, and sustain.
Product Portfolio Management provides financial, strategic, and operational visibility into the entire project portfolio by making decisions to integrate and implement management strategies to maximize current profitability.